Webinars are useful for presentations and demonstrations. For such purposes, the webinars need to be customer-focused, explain the products or services, and provide reasons why customers should choose your company or the products and services that you provide in comparison to the competition. In order for the demonstrations and presentations to be effective, you need to engage your audience. It is important that the presentations and demonstrations be engaging and interactive so that the audience becomes highly interested in the presentation and demonstrations. There are a few basic ways to create effective demonstrations and presentations.