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Digital Marketing

This CPD certified online course provides a comprehensive collection of the most industrially renowned marketing strategies and approaches for the modern digital environment.

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$149.99 $449.99

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The technological revolution that has characterized the recent decades has helped provide advanced means of communication, interaction, and engagement for organizations operating in the digital age. As the social-media platforms became ubiquitous for users worldwide, the means for reaching out to customers become enhanced. Thus, organizations have had to adapt their marketing strategies into incorporating digital marketing approaches that would enable them to leverage the opportunities that the digital environment provides. Digital marketing is one of the most important mechanisms for business organizations in the modern age regardless of operating industry or organizational size. In an effort to respond to this professional demand, CUNITECH Institute provides a CPD-certified online course that will support aspiring marketeers in their journey toward becoming competent professionals in the modern digital age.

Learning Objectives:

Comprehend the strategies and methodologies for conducting proper marketing research.
The development and implementation of marketing strategies for effective marketing campaigns.
Critically analyze the organizational capabilities for marketing performance and reach.
Generate customers and website traffic through the utilization of marketing methods that enhance interactivity and engagement for customers.
Integrate industrial knowledge and expertise for successfully developing marketing strategies that satisfy the dynamic requirements of the modern digital environment.
Develop strategies and approaches that will enable you to become a competent digital marketeer.

About this Course

CUNITECH Institute’s Digital Marketing is a CPD certified online course that has been developed to provide a professional collection of learning material encompassing the most industrially-renowned marketing subjects with thorough elaboration on the effect that the development of digital technologies has had on the marketing spectrum. Moreover, this course focuses on the analysis of the most prominent marketing strategies, approaches, and mechanisms that are available for professionals to integrate into their journey to achieve the marketing objectives set by their organization. Furthermore, in this course, the students will understand the implications of marketing strategies in the modern digital age, and the available technologies that have elevated the capacities of marketing departments to further expand the potential range of customers and partners for their business enterprises.

Module 1: SWOT Analysis in Marketing
Module 2: Marketing Research
Module 3: Real Time Marketing
Module 4: Brand Management
Module 5: Social Media (I)
Module 6: Social Media (II)
Module 7: SEO Basics
Module 8: Website Characteristics
Module 9: Capturing Leads
Module 10: Campaign Characteristics
Final Quiz: A quiz that consists of 30 questions

CUNITECH Institute’s online courses have been developed to provide a comprehensive collection of professional learning material to facilitate the professional development journey of aspiring professionals. The learning content of the courses includes a wide array of the most industrially prominent topics that enable the students to develop employable skills and competencies. While the courses provide a comprehensive collection that supports entry-level professionals in developing fundamental skills, the course is also beneficial for intermediate and experienced professionals that wish to keep track of the latest developments and upgrade their existing skillset. Moreover, through partaking in this course, the students will be subjected to up-to-date information and elaboration on incorporating the most renowned industrial practices into their working environment.

The courses offered at CUNITECH Institute, provide professionally developed learning material with a comprehensive collection of professional learning content to enable aspiring professionals to become successful professionals in their operating industries. Our developers have operated while upholding the highest values and standards of quality education and content development that incorporates the most prominent industrial knowledge and insights. The prerequisites for participating in the courses include basic technical requirements such as access to the computer and the internet, an active email account that is the connection point between the student and the CUNITECH Institute, and access to a web browser to access and navigate through the online course. Once the student purchases the course(s) that they are interested in, the student can immediately commence the learning journey by accessing the course from CUNITECH Institute's platform and going through the course(s) at their own desired pace and convenience without any time constraints.

Choose your course and enroll
Start by choosing your course from our selection of industry qualifications. Each course is developed by experts in their field and crafted to the highest standards. Select the courses you need, add them to the cart and proceed to checkout. After your purchase, an invoice will be automatically sent to your email.
Work through your course
Each course is divided into manageable sections. Work at your own pace and learn each of the topics covered in the course. We use images, written information, diagrams, and other resources to help you become familiar with the content without difficulty. Our courses are designed to allow you to progress without any help, but you can contact our support staff if you need us at operations@cunitech.ca
Complete the final quiz
Each course is evaluated using a multiple-choice questionnaire. These quizzes have several options and you must choose the correct one. You must answer 60% of the questions correctly to pass the course and obtain your certificate. If you don't pass the first time, it's not a problem. You can try the test as many times as you like until you pass, so there is no reason to worry.
Get your certificate
Once you have completed the course, you will be able to download the certificate. It will also be available in your account each time you log in. Your certificate includes the course you took, your name, the completion date, and a verification number that can be used by future employers to verify that you have successfully completed the course.

Course Access: Lifetime
Cost(s) of assessment and certification: All costs included in the course price.
Recognized certification: Fully recognized certification.
Entry requirements: No entry restrictions
Compatibility: All major browsers/ devices.
Download and print: Print off a copy immediately once you finish.
Unique ID included: Unique ID number that can be verified by employers.
Printed on 125gsm in full color: Our certificates look great on your wall.

Is there a quiz at the end of the course?
Once you have completed all the course content, there is a multiple-choice quiz. The questions will cover a series of topics from the modules. The quiz, like the course, is online and can be taken at the time and place of your choice.
What if I don't pass the quiz?
If you do not pass the quiz the first time, you will have other opportunities to retake it after further study. There is no limit to the number of times you can take the quiz. All retakes are included in the course fee.
Course Certificate:
At the end of the course, you will receive a Certificate displaying your full name, the course you took, the completion date, and the unique ID of your certificate. You can print it or save it digitally to showcase your success.
When will I receive my certificate?
Once you have completed the test you can download/print your certificate any time you need it.